CDHM The Miniature Way
Dollhouse Tourism, Page 2
August 2010, Issue 7
The mass manufacture of the American dollhouse for the less affluent began in the late 19th century. It grew in popularity in the 20th century and got into full swing after WWII. Mass production certainly allowed affordability for the masses, but there was a sacrifice in quality, craftsmanship and detail like those early handcrafted American pieces and the European houses before them.
The McLoughlin folding dollhouse of 1894 is a classic example of mass production philosophy: factory production ease, middle class allure and efficient shipping.
The four hinged rooms of the McLoughlin could be collapsed to fit flat into a 13x13x1 inch package. The use of colorful litho paper on cardboard created eye-catching houses that became an industry standard for years.
McLoughlin manufactured dollhouses beginning in 1875 and continued into the early 20th century in New York City. They were realistic and - for manufactured pieces - featured high quality of workmanship that continue to attract today's collector. For furnishings, equally vibrant lithoed cardboard furniture was available.
Custom Dolls, Houses & Miniatures / CDHM